It always starts with the list. You mention 'non opt-in' lists, which is certainly more troublesome than any domain name. Your best course of action is to get a new domain, re-confirm the lists you have (requiring the subscriber to click through in order to stay on), and only accept confirmed op...
Have you thought about suggesting existing Customer Relationship Management (CRM) platforms? While they all have learning curves to tackle, they will still surely be time savers compared to starting from scratch. I'm a big fan of Infusionsoft and a Certified Partner but if a robust solution lik...
I use the FB Login App to collect FB Verified leads thru an App on my Fan Page. See this video which explains http://youtu.be/5tjVNf9H_Uk. I have mainly offered a free software trial - 7 day ecourse, or registrations for live hangout events which I also host on my Fan Page. It has been very ...
I can't say what is 'best' but can suggest Criteo as a reputable specialist in this area.
It depends on the source of the leads for the B2C. It is a very personal experience and also depends on the relationship level you have with the clients. I have clients who are very successful with a more moderate approach. We have worked out a pattern where they contact them within 5-7 business ...
There are large, well-established competitors in this space but still room for you to succeed. Does your software specifically meet the needs of your industry or own customer base? You can carve out a niche if it does. Can you integrate it with other industry software? If so, that is another rout...
Think of yourself as a content marketer first, which is effectively what you're doing, then check out convertKit, which is specifically for bloggers but works great for your situation too.
Don't delete them: segment them. Move them to another list for their own retention campaign. Send them a series of 3 messages saying that you've noticed that they haven't read anything from you lately, and you want to make sure that they're still interested in receiving information from you. If a...
I am not 100%sure what you mean by by no platform, but I will answer as best I can. If you have a website (again I am not sure if this is what you mean by no platform), you could have an email signup list. What I see a lot of professionals do is give away something as an incentive like an ebook...