Why Co-Founders Often Don't Lastby Wil SchroterLikened to marriage, having a cofounder requires a commitment that comes with consequences when and if the Startup fails — and coming up with an action plan when the business turns out to be a total flop.Continue
The Case for Growing Slowlyby Wil SchroterInstead of going full force too fast early on, take the time to understand whether the bets you’re paying back or not and when it’s time to change direction.Continue
Don't Rush into Your Second Actby Wil SchroterAfter a successful exit, most Founders are overly eager to start their next big idea and land another win. But is that the best approach to take?Continue
It's Not What We Own, It's Whether It's Liquidby Wil SchroterOwning 100% of an asset is the same as owning 0% if it's never liquid.Continue
That Founder Sold For Too Little!by Wil SchroterWhy is it that people are constantly belittling the outcomes of startup Founders when they exit?Continue
When Can I Feel Good About Taking a Break?by Wil SchroterIt’s critical that you take a break in between milestones — unless you want to get stuck on productivity and run dry on creativity.Continue
Forget "Big Ideas" — Start with your North Starby Wil SchroterThe most impossible task for a Startup Founder is to "invent a big idea."Continue
Adding Staff Isn't a Sign Of Success, Revenue Isby Wil SchroterExpanding is exciting, but every step we make toward growth is also a liability that we need to be aware of (and prepared for).Continue
The Curse of the 37-Year-Old Founderby Wil SchroterThere comes a time in all of our lives where everything seems to be happening at once. For normal people, it's manageable, but for Founders, it's damn near deadly.Continue