Depending on your target group I would recommend doing facebook lead ads with a zapier integration to your mailchimp list. That works quite well. There is also an option on linkedin, where you can get directly leads within the channel. Hope that helps you :)
Hi, I work for a FinTech saas company and we A/B all over our website. Not sure if you have done this already, but do you have a clearly defined ideal customer (buyer persona)? I mean a vivid picture of what your ideal client is like? where they are located (if that's relevant), their buying pat...
I own a digital marketing agency and have helped many businesses create and execute social media plans. I would not hire someone right off the bat for your type of business. It's much more efficient nowadays to hire an agency or freelancer to set it up for you with software. The software will ...
Central CRM in the cloud that everyone has access to. Infusionsoft might be a good solution. Obviously you need email follow up series integration and sales funnel automation.
Don't even think about monetization yet. You want to focus on first starting to capture this month's traffic - even just 1% - as email subscribers who you can continually message and Market to. Once you have someone as a subscriber, you can now email them a dozen times over a few weeks promotin...
While you've created a good amount of content on your Kickstarter campaign, your website is lacking severely in it. With that in mind, when it comes to your website I'd propose focusing on these two main goals: 1) Increase lead generation through your website. 2) Engage more with your current (...
The answer is: it depends. Noone can really give you a 100% accuracy answer. Marketing is all about experimentation, people surveyed different checkout pages and every industry seems to find different results - mainly because their audiences differ. (Age groups, etc) With email, it's much of t...
Personally, I think there needs to be one, anchor Twitter account, and it has to be YOU. Not the blog, not the company, but you the person. You can (and should) still tweet about the blog, the company, and the industry (because that's part of who you are), but if I don't see some authenticity, I ...
a) are you good at selling? b) can you afford to hire someone? c) do you have time to sell? Until you can afford to and literally don't have the time too, my gut says do it solo.
Word of mouth is your best bet. You may need to offer a few low-cost sessions to start building that trust.