I would like to know the pros & cons of sales vs digital marketing as a career. More importantly, which one offers brighter future prospects? Is 1-1 in person sales, as a profession, dying?
Blake offers a strong reply above, which I would follow with this: the key in any medium -- be it in-person or online -- is authenticity. Blake makes a solid point about the role of the Internet in a consumer's purchase decision; particularly for larger purchases such as B2B services, the customer will do their research. Focusing on being transparent and authentic will ensure that your online reviews match your online brand as well as your personal presentations.
Good luck!
Answered 9 years ago
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