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LinkedIn

Who should I hire for assistance with creating a LinkedIn profile?

4

Answers

Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

Hi, You are correct that having a good LinkedIn profile (and presence) is important and helpful from business aspects. I believe that (1) I have a good LinkedIn profile, (2) I am an entrepreneur, and (3) I am active on LinkedIn. If you'll provide all the necessary, accurate, and truthful information about your credentials, I can create your profile - including 2-3 rounds of corrections (if needed). One last point: In your message you wrote: "...in a way that people...will contact me as a qualified prospect...". It is important to note, that (just) having a professional profile, will not cause people to request your services (and anyone who says otherwise is misleading you). Just like many other aspects in life, you need to put in the work. Meaning that you have to have good/decent credentials (past experience), and to be active on LinkedIn: adding valuable content, commenting, creating connections, helping other etc. I can help you create the profile, and give you advice on what activities you should do. The rest is up to you (unless you are also looking for someone to maintain your account, but this is less advised and a waste of money). I've successfully helped over 300 entrepreneurs, and I'd be happy to help you as well. good luck

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Victor Barladean

Digital Marketing Expert, Marketing Automation,SEO

As your question is complex, and requires data to target new companies, here are 3 strategies which could give you start in targeting: Here are 3 concrete strategies: Strategy 1: If you have first/last name, City, zip code, street, phone, then you can create a CSV list and upload the data to Facebook Audience, then you will be able to target those specific people with Facebook Ads. Strategy 2: If you have the company website, upload the company websites of the target companies to Linkedin, choose the Job Title position you want to target, and Linkedin will show ads only to those companies, and to those job titles. Strategy 3: If you have the domain of the website, you can create generic emails such as Info@company.com, contact@company.com and send your proposal to them. Generating generic emails are legal as they are not connected to a specific contact. To implement this 3 strategies, i presume 300$ will be a good fit to start with, if you want to target just a city. Also dont forget to create a landing page too.

Bradley Jacobs

4.5 yrs at Uber: Launched Uber Freight & UberEATS

Having worked at Uber for a number of years across Rides (2 sided marketplace), EATS (3 sided marketplace) and Freight (2 sided marketplace) I can help. To build a successful 2 or 3 sided marketplace, the company has to build up the "supply" side before there is any demand. In the ride-sharing business, the supply, and limiting factor to grow, are the drivers. In the early days at Uber, Uber had to get enough drivers on the road so that when a rider requested, there would be a driver within a few minutes to create a good rider experience. The only way for Uber to do this was to "guarantee" earnings for the driver, whether they got rides or not. This looked something like, "we'll pay you $20 / hr to be online and accept trips when they come your way." Of course, this is expensive if you don't have a lot of demand. However, once Uber was able to get drivers on the road and the word got out there on the rider side, riders had such a good experience that they would tell their friends, families, and colleagues about Uber, and demand for the product spread rapidly. Can one build up a 2-sided marketplace without millions in investment? Possibly, especially now that many of the barriers to these kinds of "part-time" gigs have been broken down. You would need to devise a way that if a person or company is supply in your business, that they are making money elsewhere, and using your platform to supplement their business (Uber originally did this with black car companies). Then, as your business grows (likely slowly) they can move more and more of their business over to your platform, so you're not subsidizing the down time. Happy to answer any additional questions about the marketplaces for Uber Rides, UberEATS, or Uber Freight!

Sales/Job Hunting

Clarity Expert

Having sold SaaS applications for early stage startups and Fortune 500 companies, there's a lot of factors in play which determine if a SaaS product can "self-propagate" enough of its own leads to which $1M in revenue. There's several fundamental levels of analysis that need to be taken into account before jumping to the conclusion of limited growth potential. - What does your marketing strategy look like? Are you targeting the correct potential buyers in your campaigns to generate these leads? - What is the average deal size? Is there a way to expand your average deal size to help you reach $1M in revenue? - - Are you priced competitively? How long are your sales cycles? Lead count as a result of pipeline growth/generation is one of many factors that may reveal growth potential. If your SaaS product is top-notch in your own eyes, you still need to figure out if your application has a good fit in your target markets. After doing so, you can start tweaking your marketing campaigns to self propagate more leads and reach your growth potential. Happy to jump on a call to get more information about your product and see where I can help determine if there is limited growth potential.

Jennifer Lynn

Clarity Expert

Hi - I'd probably look into both ways at first. Then decide which is more feasible. Efficiently, would be through contracting out a device maker if you work with an experienced and reputable company. If you have the experience in development, then this could be efficient in house as well but again, all depends. If you'd like to jump on a call for any help with further exploring, planning to your business. Feel free to reach out.

Josue Sierra

Marketing, Email Deliverability & Inbox Placement

Hi There. Great question. Learning through doing is ALWAYS going to be a better option. If you have a business or product concept or idea, go for it! Don’t wait. Experience is going to be a great teacher. Also, you can prepare WHILE you execute your business idea. Check out Business Model Canvas (from Strategyzer) and get the book. This will let you reach both goals — launch your business while training yourself for it. Good luck in your efforts!

Business Development

How can I increase my customers?

7

Answers

Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

Hi, In order to give a complete answer, it is important to get more information. Nevertheless, and based on the information you provided, here are a few suggested methods. There are many more but I don't want this answer to be longer than it already is. 1. Ask your existing client/s for referrals. If they were happy with the work that you did, they should be happy to help. If you feel the need, offer them a X%/$X discount on the next project for every client they refer. This is 'win-win-win' situation because you get more clients, they get a discount, and they use your services again. 2. Ask your existing clients for a written recommendation + permission to use their logo on your website. Publish them both on your website. This will help increase the conversion rate on your website. If you feel the need, you can offer them a link to their website which will be good for both of your SEO rankings - so another win-win. 3. Publish as much (relevant and quality) content as possible on your website (about the projects you've done, potential projects, your fields of expertise, etc. Obviously, you need to have a professional and trustworthy looking website. I can explain how the articles need to be done. 4. Create a free 'get a quote tool' - many customers check online to get an estimate of how much the project will cost. If you have an automatic online tool, this can attract a lot of customers. I have personally used such a tool and I was very impressed. 5. Partner with organizations/companies that work with your target clients - for example: I work with lots of entrepreneurs and many of them ask me for referrals to various types of service providers, including programming companies. These companies give me a small percentage of the profits they make from my referrals (of course I only refer to companies which I know and trust as my reputation is worth more than the referral fee). I've successfully helped over 300 entrepreneurs and will be happy to help you. After scheduling the call, please send me any relevant background material. Good luck

Rob Bedell

Sales Process Specialist

It may be your messaging. Do you have current clients? If so, ask them what they like about working with you. That is the message you should use to go to the market. I have several clients where I gave them that challenge, go ask your best clients why they work with you. When they heard the message, it changed what they said to prospects and grew their client base. It's a simple solution that works incredibly well. If you have any other questions, please let me know.

Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

Hi This is a common problem for many. There are no quick fixes. The main aspects are: 1. Quality (relevant) content 2. Quality incoming coming links for the relevant keywords. 3. Focus on niche areas. 4. Utilize long tail keywords. I’ve successfully helped over 300 entrepreneurs and I’d be happy to assist. Immediately after scheduling the call, please send me the link to your website + the main keywords that you are focusing on (and why), and any other relevant information. Best of luck

Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

Hi, There is a big difference between the two goals you mentioned and the method to achieve them. If you're looking for brand awareness, you should consider utilizing a method similar to the first option (see more on this below). If you're looking for a return on investment, you should go with the second option (with a few small changes). The 1st option: the problems with this option are that (1) there are so many fake accounts (meaning you'll be wasting money) + (2) there is a set group of people who go around completing competitions, but they don't really buy anything, just compete + (3) many of the people who participate will not be your target market and (4) you won't get ROI. The 2nd option: you will have a lower involvement rate, but a better ROI. I would change the prize so that the participant can win another dream vacation for themselves. This is a much better incentive than winning a prize for a friend (at the end of the day, we are all looking out for me...). I would go with the second option, but make the prize worthwhile, add an option to buy relatively cheap vacations (in order to participate), and have them send in a short 'article' (even half a page) about an attraction/place/restaurant that they loved during one of their previous trips - this would be great to use on your website as it is free content which will improve your SEO in Google (just be sure to get the participants acceptance when they enter the competition). I've successfully helped over 300 entrepreneurs and would be happy to help you if you need. Just send me some background info by email before, so that the call itself can be 100% dedicated to giving you my advice (maximum value for your money).

Seema D

Content Specialist, Media Strategist

It's a balancing act. You're absolutely right in the observation that the hero is the client, but when a coach tells their own story the reader builds trust. They think, "this person had the same struggle as me and understands what the process is like, therefore I will trust the to relate to my problem and the find a solution." A client also likes knowing that others have trusted you prior to them. But the website should always be focused on what the client needs because and if they need to hear your story and credentials, that's great. But do have content that asks them about their pain points and the results they're looking for.

Sales/Job Hunting

Clarity Expert

Hello, I've worked with many CMOs, Marketing Managers, Sales Directors, etc. selling enterprise software with or to these personas. The main topics that these folks will be interested in will be lead generation, revenue generation, team enablement, thought leadership, among others. For whichever topic you end up choosing, be sure to communicate ROI (return on investment) tailored to your audience. The types of people listed above that you want to dedicate your videos to are EXTREMELY numbers-focused and ROI-driven. If you can educate them through short form videos on how your videos can help them with their goals, you will be able successfully "sell" your videos and grab their collective attention in a thoughtful manner. Happy to jump on a call to give you some first-hand insight as to what specific topics you should focus on.

Frank Michlick

Domain Registrar Consultant

Having worked in the domain name industry since 2001, I would always suggest a trademark search before acquiring names. Please keep in mind that when registering a name, you agree to the Uniform Domain-Name Dispute-Resolution Policy (UDRP) as part of your registration contract. This means that you agree not to infringe on rights of others with the registration of your domain. When selling a domain name, it really comes down to your contract/agreement with the buyer. Depending on the details you might be held liable for any potential trademark infringements at a later time. DIsclaimer: I am not a lawyer, it would be best to consult with a lawyer.

Trish Leto

Live video profiting consultant.

The easiest way to advertise on Facebook and IG is via Live video. Follow the 3 Es: Educate, entertain, or enlighten. Teach your audience, make them laugh or wow them, or enlighten them with a story about you. If you do the Live video on Faebook and you stay under 10 minutes, you can download and upload it immediately to IGTV, instagram TV. You an then cut up the video with a free app (Inshot, iMovie, etc) to upload 20-second teaser clips into FB and IG stories with a call to action to watch the whole video. You can use a shortlink from LinkHero or Bit.ly to make the link to your full video easy to remember. Once you do the Live video, you can boost the post or run targeted ads. Hope this helps!

Richard Tiland

I help you crush competition w/ video production

Video is a great start to aligning all marketing efforts. Utilizing channel based marketing with proper video placement does two things for your brand: #1 it's evergreen content and lives on channels that matter (social, website, newsletters) #2 it's entertaining and provides value instantly. If you need help understanding the best ways to use video in these channels - happy to schedule a quick call to get started and see how I can help. Best of luck!

Jesse Carr

Social Media Marketing Expert

If your product caused skin issues with a consumer so bad that a court case has been opened it will hurt your brand and store like crazy. Mainly because this consumer now will leave a bad review, tell all his/her friends about the experience. And believe me future customers will find out what happened. If your product caused a skin issue with a consumer then you NEED to rethink the product and make it better. Because if it happened to one consumer it is bound to happen to more. Enhance the product, find out what cause the skin issue and make it better. And honestly I wouldnt work with a client that has this issue because it shows they need to spend a lot more time on the product itself to make it safe for consumers.

Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

The best methods would be to: 1. Improve your target customers (the people who are receiving your emails) - and not just mass mailing. 2. Personalize the email by using new technologies that adapt each email to the user - and not just by adding "Dear [name of user]. Here's a link to one of the leading service providers in the field: campaign-genius.com (I happened to actually help them through Clarity, and know that they are really professional). I've successfully helped over 300 entrepreneurs and would be happy to help you if you need. Just send me some background info by email before, so that the call can be 100% dedicated to giving you my advice. Good luck

David Favor

Fractional CTO

You're question is phrased oddly. Unsure if you're trying to... 1) Auto post Facebook content to a WordPress site... or... 2) Auto post WordPress content to a Facebook page. My guess is #2, so you'll use https://hootsuite.com or something similar. You must be very careful about how exactly you do this, as you'll either destroy your WordPress site SEO or Facebook page SEO. Before you start down this path, best hire someone like a Fractional CMO (Chief Marketing Officer) to go through your entire online ecosystem + money flow, to ensure you're optimizing your marketing aligned with your exact income goals.

Artash Arakelyan

Entrepreneur, Strategist, Start-up Mentor

I reviewed some of your videos and they are impressive. First of all, I would like to know why you think times are changing since SEO and PPC are still million-dollar strategies for lots of B2B companies if everything is done well. CMOs and marketing directors ---- you can reach them on websites that are actually valuable for them and they spend lots of time. So the following channels can be part of your targets: 1. Agency review websites. When it comes to hiring a new agency CMOs and marketing directors do searches and screening on agency review websites like Clutch, UpCity and etc to find their next great vendor. If you don't have a solid profile in such websites you should review your strategy on how you appear there for your target. 2. Google On Google they search all their challenges, starting from how to increase the ROI, up to how to start with video strategy, how to measure it, how to find vendors, how to beat the competition etc. If you can answer to those questions then most probably you can be their preferred vendor too. 3. PPC Of course, they are on Facebook, Linkedin, Instagram, Reddit, Quora (you can answer to Q/A organically and build your brand too) 4. Marketing blogs / Influencers Of course, they follow Neil Patel, Gary Vee. They read articles on Forbes, Search Engine Land, Hubspot Marketing Blog, etc. If your business is mentioned in those blogs then you get lots of high-quality refferal traffic to your website. 5. Networking / Social Groups On Facebook and on Linkedin there are lots of great social networks where CMOs and marketing directors exchange valuable information. You should be cautious not to spam and give value first with all your posts and recommendations. I'm an agency owner myself and have worked with a couple of hundred of CMOS and marketing directors. Give me a call to discuss your strategy and your options in greater detail to ensure your growth is predictable and scalable with whatever approach you want to invet in.

Jeffery Khoury

Founder & CEO of Doctor Pocket & Khoury Consulting

Investment, would love to help you out if you send me over your Pitch Deck on a call!

Dalton Obinna

male

Mutual Insurance of any product as pertaining to automobiles in this terms is owned and governed at it's entirety by the policyholders. In this case, any profit that is realized is meant to be retained within the company or is given as a rebate to the policyholders as dividends (i.e the owners of the insured automobiles.) This is the flowchart of how this insurance model works.

Market Research

How do you do market research?

11

Answers

Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

Hi First of all, the fact that you are talking about market research ('validation') is great. I've seen so many startups invest time and money, only to find out later that no ones wants/needs their product, or that they only want a certain aspect of it (whilst the startup spent money developing a whole bunch of other features), or that they aren't willing to pay the requested price. So you're already one step ahead. Also, the sooner you validate your product, the better! The best ways to validate your idea is to see whether people are willing to actually pay for your product/service. The best way to get investors, is to show (1) that you are solving a need, (2) that you have traction, and (3) that the investors will get a nice return on their investment. As for methods of validation, here are the most efficient methods. 1. Check that people will actually buy/pay for the product. You can do this by setting up a Wix or Wordpress website (this can be done for free / very low costs). If your venture is a mobile app, then you can create what’s called a Clickable Prototype (“CP”) (a visual of the app in which the images change when you click on something - you can do so using the Apple Keynote tool or Microsoft PowerPoint). On the website, include the price of the product/service, and enable people to order it (YES, even if it doesn't really exist yet!). I am happy to explain how this can be done whilst still being fair to your potential customers (the people who click the "buy/download” button). 2. Determine your target market/customers. 3. Spend a small amount (say $100 - depending on your budget) on the most relevant platforms and promote your product/service - linking to the website that you created. This way, after only spending a very small amount, you will be able to know (if you did it right): a. Do people like your product. b. Do people want/need your product (not the same as 'a'). c. Are people willing to pay for your product? (not the same as 'b' - and this being the most important stage) d. How much they are willing to pay. (you can check this by having 2-3 landing pages with different prices on each). 2 last important points: a) In order to rule out external factors like an unattractive landing page or advertising campaign, and assuming you have the time, create multiple landing pages / advertising campaigns, with different designs. b) During the above process, don't forget to check how much it costs you for each user/customer that clicks the "buy" button. If for example each click on your promotion/advertisement costs you $2, and only every 10 people who click go on to the "buy" page - that means each sale is costing you $20. Then check what your average profit per sale is, and then you'll know if your service/product is worth pursuing (obviously there are additional factors like return customers, referrals etc, but you will get a good estimated/validation of the idea/business). Regarding questionnaires and talking with people, these methods are also very good, but it is crucial that you implement them correctly, otherwise your results might be misleading. I’ve successfully helped over 300 entrepreneurs and I’d be happy to help you. Doing validation correctly can save you a lot of time and money. Before the call, and in order to make the best of your time, please send me more information about your product/service and your target market. Best of luck!

Dalton Obinna

male

In a nutshell, 3D rendering as the name implies is the use of 3 Dimension images to provide a realistic of scenes, drawings, elevations, pictures and construction projects. The main purpose is that it gives construction designs a precise blueprinting, bring about the benefit of accuracy and simplify the Realtor developer's task. Furthermore, the ways by which 3D Rendering is applied to real estate development is: 1.DESIGN: 3D Rendering can be used to create high quality blueprints. With 3D in play, blueprints can be easy-to-read, evaluate, correct and adjust. 2.FINANCING: 3D renderings will make your ideas come to life and help lenders and investors to get a clearer vision of your projects. 3.CONSTRUCTION: 3D Rendering makes it more easier for the different sectors of a construction team to understand the algorithms and phases of a construction project. It truly works. 4.INTERIOR DESIGNS & DECORATION: Believe it or not, the use of 3D Rendering in interior designs can well be the bedrock of accurate designing and decoration the way you intended and visualized it. Now,you can use 3D renderings to collect feedback from your target customers and figure out what sell better. (if you are a professional) 5.MARKETING: 3D Renderings are the in real estate has been an effective way of convincing potential clients and customers that your project worth their attention. 3D Renderings also pretty makes it easier to adjust project design to the very test of the customer. And much more to add.

Chris Johnson

The Process Guy

Generally, if you're not adding obvious value with: -better processes. -better accountability -better results... Well, then you DESERVE to have your clients poached by a highly committed, high-value provider. So, it's not "just selling" it's delivering the full package. Value. Results. Care. Do that, and then outsource as you can. And vet EVERY provider.

Deyson Ortiz

Multimedia expert with over 22 years of experience

Hello and good day! The good news is that we are living in great times to produce our own videos. When I first started we needed to spend at least 20k-100k to edit professional-quality video. Now we can produce quality videos with apps that we may already own. The best software tool I would recommend to start editing is Apple’s iMovie. It is a very powerful tool that is actually easy to use and learn. The video linked below was edited with iMovie on an iPad. iMovie is already included in most of our devices. Once we learn iMovie and want more advanced features we can move up to Final Cut Pro which is Apple’s Professional editing tool. There are a lot of similarities between these two apps so the transition should be easy. The good thing about Final Cut Pro is that it is a one time charge, so there is no Monthly fee as with other tools and we get to save a lot of money in the long run. However, depending on the complexity of your videos, you may not even need to use Final Cut Pro and just stay with iMovie. I hope this helps. If you have any questions, please do not hesitate to let me know. Thank you for your valuable time and have an amazing day! :) https://www.youtube.com/watch?v=lyYhM0XIIwU https://www.apple.com/imovie/

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