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My partner and I shared similar tasks. He works a little more with clients and I with the development team. Which would be the best titles for us?

3

Answers

Scott Colenutt

Clarity Expert

I am not sure it matters these days but perhaps... Account Director Development Director I have just finished watching Mad Men, so perhaps that's why the "Director" thing is so prominent in my mind.

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Shaun Nestor

Content Marketing Advisor & Agency Consultant

Yes. https://docs.woothemes.com/document/configuring-woocommerce-settings/

Brian Samson

Head of Recruiting - 3 successful startup exits

You can still do business in CA regardless of where you incorporate. You'll still need to pay taxes in CA, but the benefit Nevada provides (like Delaware) is pro-employer legal language and well defined laws. The other benefit is if you take financing later from an investor, they will appreciate that the company is established in NV or DE.

Padraic Ryan

Professional E-Commerce Designer/Developer

Setting up a proper accounting system should be your #1 priority. There are many services such as Webgility that will sync your inventory with Quickbooks, Xero, etc and all of your sales channels (ebay, ecommerce, etsy, etc).

Lee von

Unique Insights, Creative Solutions

From your google play page it's currently hard to understand how your app works. It seems that users upload photos of their clothes,... and then what. It's not clear at all that it does what you say it does in the description (i.e. tell you how to combine the clothes you have well). Does the app tell them to buy new clothes? There's a screenshot with a $ price section, so it's all pretty confusing. Also, you're targeting men. Depending on what your app actually does, it might be a better idea to target women, since women in general care more about fashion than men. Once your app works well for its intended purpose, and is presented properly on the app stores, you'll want to get it covered more by the media and have it be used and publicized by influential people. There are several distinct routes I'd recommend taking for that. If you'd like to discuss next steps in more detail I'd be happy to help, best, Lee

Search Engine Optimization (SEO)

What is cross linking in seo?

4

Answers

Vikas Mantute

Scale cloud platform and application growth

Cross linking refers to the process of linking between two websites. Whether or not they are owned by the same person, cross linking is the process on which the internet is built. It allows users to reference sites with content similar to that which they are already viewing, and may be of further interest to them.

Nicky Pink

Master Brand Coach, WordPress Designer/Developer

Hi. Are you asking about the aesthetic (look, feel) of the theme or the functionality of it? There are a couple of themes I use that would work well aesthetically - X theme or Divi would both work well. The functionality, however, would most likely involve custom coded post types. You would need to find a developer to accomplish that. Good luck!

Vikas Mantute

Scale cloud platform and application growth

product developer position is the really sensitive task to perform in real time industry. You are creating a product that needs to full fill the requirements of end user which is essential and useful for them. Now in 60 days > Your learn about the product strategy what is the essential need of end user > Your product must be with engagement facility and user friendly > Product security > Product delivery > Support

Padraic Ryan

Professional E-Commerce Designer/Developer

There are hundreds of services that will do this for you. The ones overseas are quite inexpensive. If you are more of a DIY person, there are countless guides online - Google is your friend :)

Stoney deGeyter

Author, Speaker, CEO

Sounds like you need help with your messaging. Might be a good idea to hire someone to help with that, not just a content writer but someone that can help you craft the message your audience needs.

Adam Freeman

Sales Superhero & BizDev Brainiac (high level)

An increasingly popular ideology among startups is to create strong partnerships with outsourced assets. I have recently done a lot of work in the speaking industry and they outsource everything basically running a virtual office. In short, my answer is yes, know what you do well and find others to fill the gaps. If you want resources or additional information schedule a call with me now. My rate is lowered for the next 24 hours.

Adam Freeman

Sales Superhero & BizDev Brainiac (high level)

In my last two start ups I have invested heavier into my team than i have in the past and it has paid off big. Hiring an expert in their position has proven to be one of my most successful and stress free action in business. I will add this to my best practices. If you want to learn more about what I've learned and some resources on where to look, schedule a call now while my rates are discounted for the next 24 hours.

Ryan Rutan

Founding @Startups.com, Clarity, Fundable and more

Buying an existing business can be a great way to accelerate your transition from employee to business owner - as theoretically you'll have revenue and be able to make a more seamless leap into full entrepreneurship. Doing so without collateral creates some limitations, as it will likely mean taking debt financing off the table, with the exception of some peer-to-peer options. While those can be viable - the perception of increased risk that comes without collateral means that the interest rates will reflect that - and might be prohibitively expensive. If you do decide to take the leap with a higher interest peer-to-peer loan, closely examine things like pre-payment penalties or restrictions. Crowdfunding can be an option - but unless you've got a strong support network that you think will back your play - its an uphill battle. Crowdfunding investors tend to look for scalable high growth opportunities - rather than cashflowing IRR type investments (like yours represents). Often, the best option in these cases is to look for full or partial owner financing. They know the business - they know what it will support - and they'll be good at assessing your ability to be successful with it. Said differently - if they aren't willing to support your purchase of the business financially - it might be a signal that all is not well behind the scenes. I'd be happy to discuss the decision of buy vs. build - it is one I've stared down countless times in my career as an entrepreneur - and I've taken both roads.

Ryan Rutan

Founding @Startups.com, Clarity, Fundable and more

This is an article I came across a few years ago regarding the decision of adding social login: http://blog.loginradius.com/2014/02/7-considerations-using-social-login-on-website-app/ It does a good job of highlighting the key consideration points.

Padraic Ryan

Professional E-Commerce Designer/Developer

Some quick suggestions/impressions: One of the first things I would look at is the site loading speed. It took a full 3 seconds for anything on the page to render for me - and that is longer than most people are willing to wait. According to Pingdom (http://tools.pingdom.com/fpt/#!/ee2ouY/freeeup.com), it takes over 7 seconds for your page to render even though it is only 1.3mb. Your sever response time is pretty slow, so if you are on a cheap shared account at Bluehost you may want to consider bumping that up to a more robust account, or a better host all together. Google uses speed as a ranking factor now, so this is an important one. Next, I would work on more of a 'wow' factor on the home page. Get some 'lifestyle' images and create a professional hero image that engages the potential client. The icons and gradient background image just isn't cutting it. Spend a couple hundred bucks on a graphic designer to create these for you if you don't have the resources in-house. Your video is shaky and not really professional looking, which is hurting the impression people get of your company (at least it would for me). You don't really want your couch, wine bottles and peanut cans in your professional videos. Hire a professional to film them for you, or invest in some tools (cheap on Amazon) such as a background, tripod, lavalier mic and lighting. You can get a pretty good setup using your phone for under $250, which is money well spent if that is the first thing people look at on your site. Use software like Camtasia to edit and enhance the videos with your logo, intros, etc. If video is going to be a big part of your marketing, it needs to be done right. Question - why the extra 'e' in the domain? That is going to confuse people - especially if the domain without the extra e leads somewhere else.

Shaun Nestor

Content Marketing Advisor & Agency Consultant

There are a number of Teespring alternatives, including sites that allow for community voting, here: http://nstr.co/1S0v3X5 Also, one of the last links has a case study on how one company sold $1200 on Facebook alone using Teespring. There are platforms that allow you to dropship your shirts less expensively, but you will need to compare the trade-off in customer service and features that Teespring boosts. All the best, -Shaun

Belinda Jacobs

Technical Designer

I've worked in the fashion industry for several years with and with numerous manufacturers. I think it is because it costs $$$ to make bespoke products. Generally consumers only want to pay $ or $$ for basic clothing. You would have to figure out how to sell basics for $$$. Let me know if you'd like a follow up!

Ryan Rutan

Founding @Startups.com, Clarity, Fundable and more

The key to understanding if you are going in the right direction from a product standpoint is to get it in front of users - so if you haven't let some of your potential end users spend time with the product, or at least put the concept in front of them to solicit feedback - that would be priority one if I'm in your shoes. As for auditing the other aspects you've referenced - Clarity has experts that can provide feedback on these across the board. In fact, you're likely to find experts in each area that also have experience with a concept or product similar to yours - which allows for a higher degree of specificity and context. I'd suggest searching keywords related to the topic area as well as your industry / product category. This is an extremely common use case for conducting Clarity calls. Good luck with your pending launch! Happy to help you identify experts as well as a plan for engaging them in a way that will help you achieve your objectives.

Lee von

Unique Insights, Creative Solutions

Based on my own experience building indie games I'd recommend these Reddit and Slack channels for beta testing: Reddit: https://www.reddit.com/r/AlphaAndBetaUsers https://www.reddit.com/r/playmygame https://www.reddit.com/r/indiegameswap/ https://www.reddit.com/r/freegames Slack: https://www.hamsterpad.com/chat/hashtaggaming https://www.hamsterpad.com/chat/gamedevelopment https://www.hamsterpad.com/chat/indie-game-devs Also, just give it to your friends and family and you can record their interactions with it using something like: https://www.lookback.io/ Finally, some paid options include: https://www.usertesting.com http://ubertesters.com/ https://betafamily.com/ If you want to discuss how best to design customer interviews / questionnaires for your specific app, to assess what you need to change, what to keep, etc. feel free to send me a message, best, Lee

Stoney deGeyter

Author, Speaker, CEO

Unfortunately, there is no best way. It all varies by your goals, the funnel required to get people to the conversion and the value of each attribution. This type of modeling takes time to establish and generally will only come through experience of analyzing the data of visitors going through the website.

Adrian Salamunovic

Co-founder CanvasPop, DNA11 and MILLIONS.co

The reality is "reputable" growth hackers - aren't sitting around on freelance sites waiting for you to hire them. If they are good, they are either (very) gainfully employed at a reputable company making very good salaries or more likely using our super powers to create multimillion dollar companies. So the bad news is there is no platform where you can hire reputable growth hackers BUT here is what you can do: You can borrow some of their time on here for just a few dollars a minute and learn what you need to learn to do it yourself (or at least get started) or find courses to learn "growth hacking" yourself. Get the tips, learn the techniques, tons of free resources and sites too. Unfortunately there are no silver bullets and very seldom magic hires that will suddenly get you growth. It's a painful, iterative long process. And the term growth hacker is very broad. Some of us can help you with SEO/SEM, email list building, partnerships and PR (I'm heavily specialized in PR). TL:DR Talk to specialized growth hackers, learn, and apply the techniques yourself.

Susan Lassiter-Lyons

Investment Coach.

If you are flipping real estate, an S corp may be better than an LLC. Flipping income can easily be categorized by the IRS as “earned income” and thus subject to self employment tax through an LLC, particularly if it is single member. An S corp will shield part your income from this tax. Always speak with an accountant to review the tax issues before choosing an entity to form, because most attorneys are not tax savvy.

Stoney deGeyter

Author, Speaker, CEO

Sounds like you don't have your tracking code set up correctly. I suggesting hiring someone who can spend an hour and take a look to see if you can get the tracking working properly and go from there.

Rahul Ghosh

Digital Marketing Expert

In order to build a bigger fanbase start by creating some anticipation post on social media as well as your blog. You can even release parts of the e-book an an opt-in to email them when it's complete. In the anticipation stage however, I would not recommend going with pay per click or Facebook advertising. Also, share your project on LinkedIn and ask for feedback and suggestions from experts. This is another great way to generate buzz for your upcoming content. Please let me know if you need any help as to how you can execute the following steps.

Lee von

Unique Insights, Creative Solutions

You need someone with hardware prototyping skills. You can either get an unpaid cofounder, or pay someone to do it (and worry about getting a hardware cofounder later). For either of those options, you'll need someone local. Look in local hackerspaces (https://wiki.hackerspaces.org/List_of_Hacker_Spaces), electronics / robotics meetups (Meetup.com), or contact relevant departments at local universities. If you're in NYC send me a message and I'll hook you up. Once you've got a working, proven prototype and want to get investment and get ready for larger scale manufacturing, I'd recommend these guys that combine the two nicely: https://www.bolt.io/pitch If you'd like to discuss next steps more specifically related to your particular idea let me know, best, Lee

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