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Melissa Gena

Founder at Iteration Z

Bio

Product person with deep experience developing strategy and leading product development at SaaS startups. Co-founder of a web hosting company, first platform architect at a mobile marketing agency (acquired '05), first product person at a mobile app security startup (acquired '12). Oversaw production of dozens of mobile projects for major brands, such as, American Airlines, Anheuser Busch, AT&T, Bacardi, Bank of America, Discovery Channel, Frito Lay, GameStop, Grey Goose, Nintendo, Nokia, Warner Music Group.

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Areas of Expertise

Digital MarketingStart-upsProduct ManagementSaaSProject ManagementTeam BuildingStrategic PlanningInternet EntrepreneurBusiness Process DevelopmentUser Experience Strategy