Entrepreneurship / Online Marketing / E-Commerce
Look at your peers and the people involved in the incubator. If networking with them enriches your venture and helps you out, then it's a good idea. That's the way you decide on an incubator or a coworking space. An acceleration program, though, is a whole different monster.
Early-Stage Startup Marketing & Growth Expert
Step one, spend a day researching competitors, keywords, onpage and offpage SEO...and then get yourself knowledgeable enough to find an expert who has experience in your industry and then work with them...try and implement their suggestions yourself if your team can...that will reduce cost.
Entrepreneur. Ops Exec. Advisor. Angel Investor.
Can you alter the post to bring in better traffic? Can you add a form to better qualify traffic and maybe capture email addresses? Could you add ads to that one post and get some revenue? If there are a ton of links to that post it could impact your overall rankings - not by much, but it is possible. I alway say there is no such thing as bad traffic, so why not try to turn this into a net positive. I'm happy to discuss further in a call. Best of luck!
Social Media Marketing
7
Answers
Unique Insights, Creative Solutions
Some ideas: - Have Pokemon stuffed toys as things that are found on the scavenger hunt. Or have them as prizes, or have Pokemon 'currency' as a prize. - Set up Pokemon 'lures' through the app. They attract Pokemon and are used by businesses that want to bring traffic. You could place the lures at places along your scavenger hunt trail. - Find a local Pokestop (or whatever the places are called where they Pokemon cluster), and put a sign on a lamp post there advertising your scavenger hunt, and the features mentioned in the list above.
Author, Speaker, CEO
The cost of SEO depends a great deal on three things: 1) The specific services being offered (SEO, social media, content strategy, etc.) 2) The degree in which those services will be implemented (how many hours per month) 3) the skill and experience level of the SEOs involved. $800/month is a pretty small investment if you consider all the layers to making a web marketing campaign successful. My company will usually not touch any fully-managed web marketing campaign for less than $1500/month and that's at the low end of the aggressiveness meter even for a pretty basic site. A larger ecommerce site might start around $5K and go up from there. Overall, you want to look for value and results. You'll want to know how long the SEO has been in business and when looking at proposals you need to understand the amount of time the company will be investing in the campaign. You also want to spell out your goals and establish the expectations on how/when those goals will be achieved. When the SEO and client don't have the same expectations, that can lead to issues later on. But if you know what the goals are you can both be on the same page from the start.
Award-winning Marketer, $30M+ in Managed Ad Spend.
The answer to this question is surprisingly pretty simple and it depends on who your target group is. If it is a subgroup of your competitors' users, then do engage where they already talk about your competitors. If your target group is people who don't use the product yet, then go where those people are and engage there. Defining who is your target group, what is the solution your product offers to their issues and how to engage with them is sometimes complicated. I'm happy to jump on a call to help you clarify all this. It will help you in this specific question you have just raised but also in the future whenever you need to decide what to do: it's always all about your target group and their needs. Serena
Software Development
3
Answers
Unique Insights, Creative Solutions
Two best ones are: Uberconference (https://www.uberconference.com/) LiveNinja (https://liveninja.com/)
Entrepreneurship / Online Marketing / E-Commerce
Something you need to take into consideration (and most people forget) is to understand if the CEO is looking into the right numbers. That's how investors also vet entrepreneurs. Are they looking to achieve the right goals? For example, a successful e-commerce site always look to get as close as possible to 50% when it comes to the revenue that comes from returning customers. Another big problem is the conversion funnel within the store. Is it good enough? Are they paying attention to it? Can they fix it if one of the steps is not working? (meaning: do they have the technical capability of make constant changes to the site?) I wish you the best of luck!
Unique Insights, Creative Solutions
If the person doesn't have a patent, trademark, or copyright on the thing you want to copy, then you can copy as much as you want. Current IP law in the USA is "first to file" (see: https://en.wikipedia.org/wiki/First_to_file_and_first_to_invent) If the person has any of those things, and you want to copy them legally then you have to ask them for a licence. If the person has any of those things, but doesn't have the money to sue you for infringement, then you might be able to copy it with legal repercussion. That wouldn't be very cool though.
Affiliate/Referral/Partner Program Expert.
I think you have your answer if clients are welling to refer without a fee. If there is a fundamental reason (for instance, you want to influence the pipeline for new prospects), then why don't you segment some of your clients and test the monetary referral aspect at a lower than intended rate. If you find the quality of prospects doesn't tarnish when doing so, you can release it out to all clients. However, if there is no effect or you are not getting the return from those prospects they refer - you can always discontinue the referral program (and go back to clients referring without a fee). I think you will have a gut feeling + seeing the #'s if there are cases where clients are doing it for the money (i.e. prospect quality is down). If this answer resonated with you - feel free to request a followup call. Many thanks and good luck!
Over 25 years managing and growing businesses
Hi, I'm Rodger Stephens, and I'm a business performance expert, growing businesses for the last 25+ years. Here's a few suggestions to help your business to grow...the method is simple, but unchangeable... 1) Find out what $$ you can allocate to bringing in new members. Having $100k in revenues is great, but your income statement/cash flow statement probably tells you the cash available for marketing is actually less. 2) Using the $$ you've allocated, find out what marketing methods and means are available to you. This is a situation where the dollars drive what marketing options you have available, so be sure to determine your budget first. 3) Methods of marketing may be: A) Small $$ -A client referral program - flush out the details for how to ask your clients to bring in people they know. Offer them something to make it attractive for them. It doesn't need to be expensive. Perhaps a seat in a class/meeting or two. Other offerings of thanks may be attractive also. - Online advertising or pay-per-click (PPC) can have big results. Budgets are set by you, so you can control your costs. Google Adwords/PPC is king here. - Hold an open house and promote your business to new/interested people. When they arrive, be sure to collect contact information so you can market to them later. Attract attendees by using the client referral program, online ads or pay-per-click. B) Medium $$ - Join your local chamber of commerce. They often allow members free or reduced price advertising through their website and events. A few hundred dollars per year is usual for costs here. Other of their offerings will allow you to spend more $$ to put your company in the spotlight at events or as an annual sponsor. This can be anywhere from a few hundred dollars to many thousands. C) Big $$ - TV advertising could be successful for you because all people are potential meditation practicers. This can be an expensive proposition, but the exposure could be very large, especially if you are broadcasting in a major metropolitan area. Costs involve producing a commercial and paying for advertising airtime. There are companies that specialize in packaging commercials and acquiring airtime for you. Look for small to medium sized marketing firms that include these kinds of services. Your commercial could also be offered through online video means for no airtime costs. For online video, Google/Youtube is king. Other means and methods are available to you, however, I'm leaving many off the list as they may be ruled out for your particular use. Be sure to set goals by the number of members you need. When you hit your goal for new members, think about resetting your goal to get more if that's still an option given your capacity. Best of Luck to You, Rodger Stephens, CPA, CGMA
Founder & CEO of Syndy.com
If your market is 'market research' then you can easily top € 1BN in EU alone. If you're creating a new market then to calculate total addressable market I'd look at similar products and multiple their price x number of prospects, or calculate the financial cost/upside for your prospects x number of prospects. In NL alone there are about 1500 FMCG suppliers I believe
Get Advice On Growing Your Real Estate Business
Hello! Thank you for asking. My name is Humberto Valle, I'm an MBA strategist with years of successful experiences. I'm the guy new business owners call when they don't know what to do for growth. First off, without any further information I think that the net worth of the founder is irrelevant and can be interpreted as egotistical if is seen as an issue. The net worth is obviously a good thing to have because a non-profit, like any other new enterprise, requires an initial investment of either a TON of "sweat equity" or bit less of that plus actual capital. Ok, now to your actual question. You failed to mention who is your market, what's the purpose of the events and what is the outreach you're hoping to engage in - so my response should be interpreted as generic rules of thumb that could apply to any given np... 1. Start with answering the criteria you didn't mention. This will help you generate a good list of possible vendors, venues, partner, and guests for these events. I know you may think that you already know who they are but trust me I guarantee 100% that you don't Right now. At least not to its full clarity and niche. On niche; have a select group of people, a hardcore far out type of persona that you are targeting. This is important because you want their embrace meant and evangelism and if your message clicks with them you're set as long as you stay true to them and have consistency, and keep just "showing up" so that is obvious that this target, this np reflects the founding group or person. 2. Try to leverage an existing organization, this can be a business, a person, a purpose brand, a city, anything... But it would have to be one that is currently being leveraged by your niche target market... Because the whole point is to have a strategic partner that can give you access to key assets your np needs: space, people, support, exposure. 3. When marketing (in its purest meaning of talking about the np to anyone) focus on the goal, the missing, the difference your np is trying to make through its events. Don't focus on the admin, the financial, the person behind, etc.. That's irrelevant and your Weirds don't care about that. We don't care about that ever, as customers, donors, etc - we never care about that. 4. Craft a story! A story is not a short novel or a made up anecdote of why. A story in marketing is crafted through consistency and congruency of messages through out the website, social media, personal outreach, core values, core benefits, etc... If someone's comes across your ad or your website or banner or flyer.. Whatever it may be - what story will it help us create in our minds? Who of our friends are we going to think about? I hope this helps you get started with your np and if you have any questions or want to hire me or my team for anything strategy or marketing let me know. - Humberto
Business planning
3
Answers
Writer✔︎Content Marketer✔︎Social Media Strategist
I've worked with a number of business coaches and used a few different frameworks. I also have a post coming up in Smallvile (http://smallville.com.au/) on just this topic in the next week or so! The framework I like best is quite simple and I first heard about it from Taki Moore, although I just found it on another site (http://katelmccarthy.com/throw-the-business-plan-out-the-window-still-build-a-kickass-business/) Basically, you create a grid. In the top left corner, you create your dream - where do you want to be in 3-5 years. What do you want your business to look like? What do you want your life to look like? The next box is where you write your 12-month goals. In order to achieve your 3-year vision, where do you have to be in a year? What must you achieve? The next box is for the next 90-days. Where do you have to be in 90-days in order to be on track for your 12-month goals? What key things do you need to have completed? The last box is for this week, and you can use a post-it note for this. You list what tasks you have to have completed for you to stay on track for your quarterly goals. List 3-5 things you can do this week to ensure you're on track. Each week, put a new post-it note on this box. At the end of the quarter you can flick through and see everything you've achieved! You can also put a post-it note on the 90-day plan so that you use the same plan for a year. Each year, review your plan to ensure you're still going where you want to go, and making the progress you need to make. Use this tool to stay focused on and on track - but not to beat yourself up! I hope this was useful! If you need more information, I'm happy to jump on a call with you. :-)
Get Advice On Growing Your Real Estate Business
Hello! Actually that is a pretty standard clause and request. I happen to have that for one of my companies (services) and for convenience sake I originally reached out to my home owners insurance (Geico) in the US. They sourced a broker for me and I pay less than $2k a year but an added convenience is that you pay quarterly. You can ask why the $2MIL option? And or maybe get insurance but don't include that particular one to save you money and maybe pay closer to $1500 or less... When you do get the insurance if you do get it, make sure that you request to add this company in the coverage. Each commercial client you get should be added there even if the client itself doesn't ask for it...
A successful executive ready to help you!
There are multiple survey software platforms. There maybe one that is better than another based on your specific needs. See below link to review the Top 10 survey software. http://www.capterra.com/sem/survey-software?headline=Top%2010%20Surveying%20Software&gclid=CLXsmM6SoM4CFQoJaQodgGUOFA
Unique Insights, Creative Solutions
The best idea is the one that A) you are passionate about B) people want C) is scalable See below for further discussion: "A" is useful because it helps ensure that you'll stick with your startup over time and through difficulties, and that you have an above average knowledge of the field to which the idea is being applied. This means that you will know how to best pivot the idea during development if necessary (always is), and it's less likely that someone else has already thought of your idea and is doing it better. For "B", you'll need to quantify this in some way specific to your product. You can start with the idea that you think has the most market potential, but you'll need to quickly find out if _you_ yourself can make something that people want. That means making some sort of prototype which you can show people and gauge interest on (by collecting interested emails, by having them take the time to test the product and give feedback, etc.). "C" is also important because coming up with a good idea that people like, and coming up with an idea that would be good for a startup are two different things. If you don't have a business background, always talk to one or two people that do, in order to hash out whether the idea is scalable.
I help you buy, sell, plan, value a business
Hi, Your problem is one of corporate structure. You need to create an organization chart and define the different roles that exist in the business. You then need to fill in your names to each box. The different roles may have salaries or commissions attached, likewise, each partner is likely going to have their names appear in the 'board of directors' box but they could also exist as 'licensing partners' outside the structure if they're due revenues from previous work contributed. Give me a call if you want me to walk you through this process. Once done, each person will know what roles they play at any given time and what their compensation will be. Cheers Dave
Techstars-backed Founder & Engineer
I would like to start by saying that I am a big believer that coding is not for everyone. It is popular and there is definitely plenty of job opportunities out there, but if it's not your thing and you have difficulty learning, maybe another career path is best. As for LAMP vs MEAN, I would say in general LAMP is taught before MEAN for a number of reasons such as being well known longer, fewer steps to get up and running, and a general agreed upon consensus that it is good for beginners. That all being said, I don't want to discourage you from learning. It could just be that you need to be taught a different way. I have taught a number of programming languages if you want to hop on a call and dive more into your specific case. Hope that helps :)
Entrepreneur. Ops Exec. Advisor. Angel Investor.
The most obvious answer is SalesForce's app exchange. Most CRM platforms have similar marketplaces so even if you don't integrate with SalesForce those would be a great starting point. After the marketplaces I would look to partner with sales consulting firms. There are a lot of sales operations firms and individuals out there, develop a partnership system where these firms a trained on your plugin and incentivized to sell the plugin to their clients. Happy to chat if you want to go deeper on any of these points. - mike
Myself is Chintak Berry from USA.
There are 2 best business email lists provider company. - InfoUSA -EmailDatas [https://www.emaildatas.com/] These customers gave consent about receiving emails and are most likely the ones that earned your trust already. Buy a targeted business email list that emphasizes clients who are receptive to your offers. This will generate more than 90% accurate business leads.
Technology training for new online entrepreneurs.
Well, technically - Any. ;-) Hey there - I'm a new business technology trainer with 6 years experience helping new online business owners get off the ground. If your goal is to make money quickly, then a service based business will be the fastest - you figure out what you can offer to whom, find them and then perform the service. Info-products take longer to create and market, but have the appeal of, after the initial huge amount of hard work has been put in, leading to passive or residual income. ECommerce and selling phyiscal products is the final way to go. If you have something that people really want, then it's just a matter of getting that in front of as many people as possible. For ALL of these - knowing what you want to do (enjoying it is important - it's going to take a lot of time!), and having some idea of who is going to CARE about what you want to do, and WHERE they hang out is the best recipe. Feel free to book a call if you want to chat in more detail. :-)
Prev. Founder/CEO, Raised $7M in VC, $20M in Sales
When I was starting my company we used a platform called FundersClub in the US. We had to go through a pitch and get formally accepted in order to work with them. We went on their platform and proceeded to raise $100K. Our company also received some great publicity from being on the platform. Another option is Republic Labs which is similar and also based in the US. Call me if you have any questions on the equity platform process.
Digital Marketing
3
Answers
Get Advice On Growing Your Real Estate Business
Sounds like you are trying to get insights as to what business to start. I can help you find clarity and hone in on your goals and best possible target market. I have helped others in the past and can definitely help you find a product offering that you are good at and passionate about and help get you started on your right target market.