I would suggest you self-publish. Let me break down the mobile game landscape for you in a single statement: *You can only grow a game if your LTV (Lifetime Value) is greater then your CPI (Cost Per Install).* I assure you, that once you have that formula successful, finding money to support c...
For the sake of getting your question answered here it would help to simplify but that aside without firm stats on engagement and sharing it would be difficult to say however with the paid expansion of game like Flappy Bird, Angry Birds I would say viral apps come close to if not over a k-factor ...
Ask the team. What do they think is a good use of their time? No one likes to sit idle. If they were on a heavy schedule to meet the product launch, some downtime is useful to regenerate creativity, energy and focus. Have they documented all the processes used? Have you conducted a post-project r...
If you like it, go for it. Blogging takes a lot of energy and commitment, so go with a name that resonates with you first and foremost - you want it to be a place you really enjoy writing. That said, it can be helpful to 'brand' something in a way that's easy to remember - easy to spell, easy to ...