Our challenge is that small local businesses such as restaurants, salons and fitness clubs tend to have small marketing budgets and might not fully be aware of the value influencer marketing brings to them, and as far as scaling they are more challenging since they operate single or few locations.
If you really are a true influencer, then people will contact you with offers/post they will pay for your posts.
Better to work on you influence (building large followings) than go after uneducated small businesses.
Time invested building audience will pay off way more than time invested educating uneducated people.
Best to always focus on highest net return work.