Questions

We sell creative design services and have 50/50 serious buyer/shopper that we've been doing proposals for. A lot of people are "waiting for team input", "checking with CEO" , "in a holding pattern" , "gathering info from competitors" , or decided they want our service but are not ready until the product is finished or brand strategy is defined... which could be 2-3 months out. Half have just gone silent. We're regularly following up, trying to find the objections/blockers. Some don't respond at all, half do and say they need a couple weeks. I think the big thing I notice is most of them don't have an actual problem & deadline defined. They just know they need it and want it. Typical sales process is 2 months and involves 1-2 calls. Though lately, that's extending to 2-4 months.

One thing I would add, make sure your proposal also shows a personal value for the buyer. Meaning what do the individuals personally gain from using your service, as in more time for other work, etc.


Answered 6 years ago

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