I've developed a premium WordPress plugin. Now how do I best get in front of potential clients? I plan to sell it on my website only (no marketplaces). The plugin is for AdSense optimization of WP-based blogs, and my target audience is Bloggers, AdSense publishers, Advertising agencies, website investors, online advertising people .. I tired the following: Facebook Groups and Reddit - the problem there is most people in these groups are beginners OR have their Adsense account disabled OR just want to do Click for Click scams ... even in blogging groups. I have poor previous experience with AdWords, and am not sure how to do FB ads geared toward a sale of WP Plugin. I do some YouTube videos, but again, most viewers have problems with their Adsense accounts. I want to try YouTube video ads. FB ads specific question: What do you think would be the best Title / sub-title and image to go along with FB ad for premium WP plugin.
I would highly recommend you reach out to influencers inside the WordPress community.
And when I suggest that, I don't mean sending mass emails with pitches.
I mean truly connect with people online and at live events in an effort to build relationships. Once those relationships are built, then you can approach people to review your plugin.
To build your connections, I would recommend:
Attend local MeetUps
Travel to WordCamps
Participate on Twitter
Join Facebook groups for WordPress and help people
I am eager to help people I know, try their plugins, and help promote their offerings. But I have to know them or know of them.
If I receive an unsolicited email pitch from someone I don't know, it goes immediately to the junk folder.
Answered 6 years ago
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