Questions

For example, Alexa shows global ranking, US ranking, how much time users spend on site etc. Is these data actionable for the entrepreneur? What are other tools you use?

You may use these data in pitching but remember pitching your start-up idea or product to a room full of investors is extremely nerve-wracking. With the right presentation deck, you can hold potential investors' attention long enough to explain what your product does and why it is a good investment. A good presentation is not a substitute for a good product. The two main issues that top the list are an unviable business model and only plain old running out of money. Your goal here is to create a very high-level overview of your product or service. Do not put too much text on the slide. You want to hook the investors right away by speaking about your product. I would suggest creating one impactful statement that sums up your product and having that be your overview slide.
A few notable tools that can help you are as follows:
1. Crayon: It combines both human and artificial intelligence to provide insights that enable your core sales, marketing, and product team to device strategies that succeed. Everything from a pricing change to marketing campaigns by your competitors is consistently monitored and assessed by the tool.
2. SEMrush Traffic Analytics: SEMrush Traffic Analytics is a must tool for competitor research. You can learn what keywords your competitors are ranking for, whether the ranking is organic or paid, and how much are they paying to rank.
3. SpyFu: SpyFu is widely popular among the digital circles as a substantial SEO tracking and monitoring tool. Kombat tells you how your top keywords are performing as compared to your competitor’s keywords. SpyFu also comes with an innovative dashboard that handles all of your essential metrics which include monthly clicks, cost per click, and click-through rate.
4. Moat: Thankfully, Moat is just the tool to help you with that. This information can prove to be a huge boon for your company to create creative content inspired by your competitor’s old work. It allows you to travel up to three years in the past to review your competitor’s campaign ads. Moat is like a muse to your business’s creative team. It inspires them to create winning creative content that has the power to engage your audience. Moat puts audience engagement front and centre and paves a path for you to achieve it.
5. Owletter: Best for monitoring competitor’s performance, Small and Medium enterprises. It offers users a competitor analytics feature to know what your competitors are doing. By learning about your competitor’s email strategy, you can learn of opportunities in which you can send your emails.
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath


Answered 3 years ago

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