Questions

We know exactly who the names of our customers are and we want to target them directly. Not one error. Is this possible with Facebook & Linkedin social networks?

There are various ways to target specific people, although you need be be careful relative to the social networks' terms and conditions. If these people have opted in to your list, you can use Facebook customer audience retargeting to promote stories in their feeds. If they haven't opted into your list, you may have to find ways to reach out to them directly. There are lots of strategies for this, but it really depends on the specific reason you want to reach out to them.


Answered 9 years ago

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