Zach SmithI convert.

Founding Partner at Skilled in email marketing, Affiliate Marketing, and getting more leads and traffic for your business.

Recent Answers

Go with Infusionsoft all the way. It can do all of those things and more. If you need a deal on the software, let me know and I'll hook you up. If you'd like a demo, add me on Skype: startdoingbusiness

I like to look at what's known as "Customer Lifetime Value." Now, if you do not have any customers, this can be a bit difficult to come by. For me and my businesses, I'll pay up to 75% of the CLV to acquire a new customer.

So, for example, for this particular business (See screenshot:, during our September/October launch, I determined that our Customer Lifetime Value (CLV) was $3,936.32.

Once I had this number, I was able to spend 75% of that amount on things like PPC and Affiliate/Referral Partner traffic to acquire more customers (Knowing full-well that I had 25% profits in store). I was able to go forward confidently with my marketing as I had already "done the math" behind this figure.

I give up to one (1) year for a customer to become profitable. However, using some of the strategies I employ, 90% of the time, I can acquire a customer and become profitable within the first 30 days.

I hope this helps answer your question. If you'd like to do a quick call to finalize any other questions you may have, I'd love to chat. Just let me know and we'll go from there.

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